One of the most business–friendly innovations in recent years has been the proliferation of cloud apps like Google Apps, Office 365, and Salesforce. These SaaS apps have fundamentally changed the way we do business, enabling companies to take advantage of economies of scale, reduce infrastructure costs, and expand the boundaries of a cubicle.
Just one problem…
The leading cause of data loss in the cloud is end user error.
The cloud, when left alone, is very safe. Storing data in cloud applications is far safer than storing data on most on-premise storage systems — but “safe” does not equal “invulnerable.” In fact, one third of SaaS users report losing data in the cloud. Yes, the cloud is safe, but it’s not infallible and today’s cloud vendors lack the incentive to point out their vulnerabilities.
Google, Microsoft and Salesforce do a great job of ensuring the data is protected. Still, data loss happens every day. So who’s at fault? The single leading (and unpreventable) cause of data loss in the cloud is end user error. This will always be an Achilles heel of the cloud until software can discern between an intentional and unintentional command. Other common culprits? Intentional deletion by disgruntled employee, hackers and external app errors (data corruption via syncing/over-writing). When data loss occurs, it’s likely not the fault of Google, Microsoft, or Salesforce. With a cloud-to-cloud backup solution, businesses own the data from the moment a backup begins without limits around point-in-time.
Keep in mind…
- Google Apps: Once admin or end user deletes any data, the files stay in the Trash folder for 30 days, after which point the data is deleted permanently and only recoverable by an admin. Data is irretrievable once an admin deletes a user account. Recovery Limitations: Any data deleted from Trash folder requires admin assistance to recover, but only for 25 days. All or nothing restore – cannot select specific files.
- Office 365: Microsoft backs up data daily multiple times. End users may recover deleted files from the Recycle folder. Admins can restore data, such as collections, as well as deleted users. Recovery Limitations: Data deleted from the Recycle folder goes to the Recoverable items folder for 14 days (30 days if reconfigured), and requires admin assistance to recover.
- Salesforce: Salesforce support can recover customer data at a specific point in time, in the case that it has been permanently deleted or corrupted. The price for this service is a minimum of $10K and it could take weeks. Recovery Limitations: Only three months of data recoverable. Deleted data goes to the Recycle Bin and is queried in an “isDeleted” API. Data deleted beyond this requires SFDC assistance. Any recoverable data must be manually imported back into Salesforce.
If data is lost due to human error, malicious attacks, or other reasons, there are some options to restore said data, but they mainly involve relying on Google, Microsoft, and Salesforce, not to mention, potentially paying thousands of dollars. It could take a while, which isn’t helpful when the data is critical to day-to-day business operations. Also, mirror image replications means ransomware, such as CryptoLocker, can potentially access replicated Google data, which is not something anyone wants to recover.
With a cloud-to-cloud backup solution, cloud data is available whenever it’s needed. Businesses can safely and securely restore any historical data without relying on the service provider. It means users can restore any lost or corrupted data while maintaining the integrity. So if malware strikes a system, users can restore data from a point-in-time before the data was hacked without compromise. Also, recovering data through the native apps is limiting – not only in how far back you can restore data from, but in what you have control over. It may also be a long, tedious
process with a lot of manual workloads. With a cloud-to-cloud backup solution, businesses are no longer limited to just a few weeks or months of data.
With CompuData, companies backup all data without having to delete previous versions. So whether the data is from last week, last month, or last year, it can easily be recovered. Want to learn more? Contact us today!